(To make
your item more accessible to buyers,
you can have the item listed in an
optional second category, increasing
your exposure and potentially
increasing the final price by as much
as 17 percent, according to eBay).
Figure 6-3: eBay suggests categories in which to list an item based on a percentage of
found keywords.
CAUTION
Choosing a second category will double your insertion
fee as well as certain upgrade fees, such as those
incurred when you make your listing title bold. The
final value fee, however, will not be increased, nor will
the fees increase for Scheduled Listings and Home
Page Featured (including eBay Motors Featured)
upgrades. Also, you cannot include a second category
for adult items (you can only list in two subcategories
within the Mature Audiences category), Dutch auctions
(see Chapter 1 for a description of Dutch auctions),
real estate, and for capital equipment (Business &
Industrial category). You can list eBay Motors parts and
accessories in both eBay Motors and eBay.com, but you
cannot list a vehicle outside of eBay Motors (Chapter 10
describes selling on eBay Motors).
UICKSTEPS
USING PRE-FILLED INFORMATION
There are several categories that are tied to
product identifiers, which provide pre-filled
item information and pictures for you.
Pages:
175
176
177
178
179
180
181
182
183
184
185
186
187
188
189
190
191
192
193
194
195
196
197
198
199