??? Have notes formulated in your mind or, better yet, write out an accurate description
of the item (see the ???Describing Your Item??? QuickFacts and ???Create a Custom Item
Description???).
??? Research comparable items to have a selling price in mind (Chapters 2 and 5 describe
techniques you can use to find comparable values).
??? Weigh the item (including packing material) so you have that information available
when selecting shipping services (see ???Calculate Shipping Costs??? later in the chapter).
Take Quality Pictures
The fastest, cheapest, safest, and easiest way to obtain pictures for use on a
selling form is to use a digital camera (unless the items are flat and can be placed
on a flatbed scanner). For images that are designed to be displayed online, even a
low-cost digital camera will be adequate (and thousands are for sale on eBay!).
You don??™t need to be a professional photographer or own a studio to produce
quality pictures that capture a bidder??™s interest. There are several basic
photographic pointers, however, that you can use to separate your listings from
the pack.
QUICKFACTS
CREATING A GOOD TITLE
Quickly, in 55 characters or less, tell The Donald (Trump)
why he should hire you for a $250,000-a-year position.
Keeping that metaphor in mind will help you craft titles
for your items that will bring buyers to them and entice
buyers to take the subsequent steps of viewing your
pictures, reading your description, and submitting a bid.
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